AImmaculate Conception- Using AI to bridge vision and expectation

in a Vitruvian Man style image of a Video Director getting an idea --ar 16:9

At Across the Bridge Productions, our motto for years was from Concept to Completion, we looked at ourselves as a design + build video production company. What do you need done?

Depending on either your budget or the cost of the idea execution, here’s how we’d do it, and why.

This concept portion is crucial as it sets the stage for everything. The tone, pace, style. Desired result. Everything.

As a creative, sometimes aligning that vision with client expectations can be tricky. Show me what you are going to do before you do it mentality. It’s often we show references, it’s This kind of “iPhone Ad meets Dollar Shave Dollar”. <—- this is basically everything made for a 5-year period.

Well, this creative process is a lot easier today, than it was even two years ago. Now with AI, I can make instant visual reference just by typing it in.

No More searching databases or the internet for visuals that are close to what you want, not you can just type it. Okay, How about a Commercial Reference for an Engineering firm in the style of Wes Anderson, done.

STORYBOARDS has always been the next logic step and still very much apart of the process. AI again, with some prompt training using industry specific turn can yield results rather quickly and make leaps and bounds on connecting Client vision with Directors vision.

AI Prompt: /imagine : Done in the StoryBoard Style, a Mother getting Groceries —ar 16:9

AI is going to save time all around the video production process, but more importantly, it’s going to unlock more ideas. Communication is key to satisfaction and completion. These tools are making that process clearer, and faster.

Images created using Mid-journey.